Edward Asare: A Pioneer in Digital Marketing and Media Communications

Edward Asare: A Pioneer in Digital Marketing and Media Communications

Edward Asare is a distinguished digital marketer, media expert, and public relations professional, recognized for his influential work in digital marketing communications. As a passionate advocate for helping individuals, brands, and businesses build their online presence, Edward has become a prominent figure in the Ghanaian digital landscape.

Educational Background

Edward's academic journey reflects his dedication to marketing and communication. He holds:

  • A Master of Business Administration (MBA) in Marketing from the University of Ghana.
  • A Master of Arts (MA) in Media and Digital Communication Management from the University of Professional Studies, Accra.
  • A Bachelor of Arts (BA) in Economics/Information Studies from the University of Ghana.

Professional Experience

Edward's career is marked by his significant contributions to digital marketing and media communications.

  • Digital Marketer at UBA Ghana Limited: Since March 2021, Edward has been the driving force behind UBA Ghana's digital marketing efforts. His role involves managing all social media platforms, developing and executing digital marketing campaigns, and optimizing web content through SEO. Edward's strategic initiatives have significantly enhanced the bank's online visibility and engagement.

  • Faculty Member at Judicial Training Institute Ghana (JTI Ghana): In March 2024, Edward expanded his influence by joining the JTI Ghana as a faculty member, where he imparts his vast knowledge of digital media to professionals in the legal field.

  • Columnist at Business & Financial Times: Edward shares his insights on digital marketing and media trends through his columns, further establishing his thought leadership in the industry.

  • Founder of Edward Asare Marcom: Since January 2018, Edward has been the founder and blogger at Edward Asare Marcom, where he provides comprehensive marketing, communication, and social media services to clients. His work has made him a sought-after influencer and trainer in digital media.

  • Digital Marketing Consultant at Ankobra Beach Resort: Edward served as a consultant from September 2020 to July 2023, helping the resort enhance its online presence and engagement with a global audience.

Awards and Recognition

Edward's exceptional work has earned him numerous accolades, including:

  • Digital Marketing Personality of the Year (2021) by the National Communication Awards.
  • LinkedIn Influencer of the Year (Nominated, 2022) by Pulse Ghana.
  • Top 50 Bloggers in Ghana (2022) by Avance Media.
  • Most Influential Change Maker (2022) by Humanitarian Awards Global.

These awards reflect Edward's impact on the digital marketing industry and his ability to inspire change through his work.

Passion for Digital Marketing and Communication

Edward is a LinkedIn Top Voice in PR and Digital Marketing, recognized for his expertise and influence in the field. He is passionate about empowering brands to communicate effectively with their target audience by leveraging innovative digital media strategies. His work extends beyond marketing; he is also a speaker, educator, and mentor, committed to helping others succeed in the digital age.

Conclusion

Edward Asare is not just a digital marketer; he is a visionary leader who continues to shape the future of digital media and communications in Ghana and beyond. His blend of strategic insight, practical experience, and passion for empowering others makes him a key figure in the industry.

For more information or to connect with Edward Asare, visit his LinkedIn profile